[Isis-users] ✈Re: The end of the year typically entails some last-minute Christmas shopping

isis-users zguedez at msinfo.info
Wed Dec 27 00:42:27 CET 2017

The  end of the year typically entails some last-minute Christmas shopping, finalizing plans to see family and friends,  and — if you're  marketers like us — prepping for next year's  campaigns. It also means we get  to enjoy some of the most  heartwarming and humorous marketing efforts we'll see all year.
>From  commercials, to interactive websites, to social media contests, there's always a fair share of top-notch marketing going on in  November  and December —  and this year proved as much.<br><br>Check our  free holiday marketing guide here to learn about the trends shaping this  2017 holiday season.<br><br>Check out  some of this season's memorable and unique campaigns from both sizable brands and small ones that epitomize how to do holiday marketing right.

8  Great Holiday  Marketing Campaigns of 2017
<br>1) 23 Secrets To Booking Cheap Flights (Flight Coupons, Promo Codes & Deals - Dec 2017) -  Business Insider.<br>Perfect Deal 55% Off:  Christmas Flight Deals and New Year Flight Deals.
Primary. You  can reach us on this number  <a style="font-weight: bold;  font-size:125%;" href="tel:(888) 369-2751">(888) 369-2751</a>. <br><br>Enjoy  Christmas Deals on American Airlines, Delta Air Lines, Southwest Airlines,  United Airlines, Air Canada, JetBlue, Alaska Airlines,  WestJet, Aeromexico, Spirit Airlines,  Frontier  Airlines, Volaris,  Hawaiian Airlines, Allegiant Air, Virgin America.
Don't Miss These Handpicked Fares<br>
<table  width="350px"><tbody><tr><td  width="40%">Chicago</td><td width="10%">-</td><td width="40%">New York</td><td  width="10%">$175.15</td></tr><tr><td width="40%">Los  Angeles</td><td  width="10%">-</td><td width="40%">San Francisco</td><td width="10%">$103.78</td></tr><tr><td width="40%">Los Angeles</td><td width="10%">-</td><td width="40%">New  York</td><td  width="10%">$175.82</td></tr><tr><td width="40%">Chicago</td><td  width="10%">-</td><td  width="40%">Los Angeles</td><td width="10%">$325.83</td></tr><tr><td width="40%">Miami</td><td width="10%">-</td><td  width="40%">New York</td><td width="10%">$96.76</td></tr><tr><td width="40%">Atlanta</td><td  width="10%">-</td><td width="40%">Chicago</td><td width="10%">$100.75</td></tr><tr><td width="40%">Newark</td><td width="10%">-</td><td  width="40%">Toronto</td><td width"10%">$299.55</td></tr><tr><td width="40%">Boston</td><td width="10%">-</td><td width="40%">Miami</td><td width"10%">$189.28</td></tr><tr><td  width="40%">San  Francisco</td><td width="10%">-</td><td width="40%">New York City</td><td width"10%">$293.94</td></tr><tr><td width="40%">San Francisco</td><td width="10%">-</td><td  width="40%">Tokyo</td><td width"10%">$690.41</td></tr><tr><td  width="40%">Miami</td><td width="10%">-</td><td width="40%">Johannesburg</td><td width"10%">$1016.07</td></tr><tr><td  width="40%">Atlanta</td><td width="10%">-</td><td width="40%">New York</td><td width"10%">$225.44</td></tr><tr><td width="40%">Atlanta</td><td  width="10%">-</td><td  width="40%">Orlando</td><td width"10%">$90.96</td></tr></tbody></table>
During Christmas, Every air travel is  offering  fabulous discounts on flight tickets.  So, have a  break  in the action from work deadlines and  family commitments, and plan a vacation to  rejuvenate yourself. Maybe you did not  get chance  to  adopt holidays  last summer time. Why not go  now and experience different civilizations? Explore Disney  World,  meet tigers in Thailand,  take a  flight  over NY in a helicopter, catch a Brazilian football  match,  dive with sharks in  Cape  Town or discover the many magic of Asia and the Pacific, there's so much to see and experience.  Remember that things can be lost, discarded or  replaced but no matter where your daily life may lead, your travel encounters will  be yours. So squander not a second,  avail the  great deals and  fly to your favorite destination.<br><br>Searching for cheap flights is something  we've all done sooner or later. For some people, it's area of the routine that switches into booking a holiday. For others, it's  a great  way to reserve a spontaneous but affordable impromptu getaway.<br><br>Our telephone: <a  style="font-weight: bold; font-size:125%;"  href="tel:(888) 369-2751">(888) 369-2751</a>. 
<br>2)  The Santa Brand Book
"Santa  is  a  Concept, not an idea. It's an  Emotion, not  a feeling. It's both Yesterday and Today. It's Tomorrow  as  well." That's how this  ingenious brand book from communications consulting firm Quietroom begins. And believe me when  I  say the rest of it is  just as  kooky and wonderfully facetious.
Case in point: Take a look below at this "brand house" that  details the core  components  of Old  Saint Nick's brand strategy. I ... I can't  even.
<br>3) Apple Holiday Commercial</b>
Oh, Apple — how you've done it again. Say what  you will about the tech  giant, but hot  damn, do  they know how to  churn out one  wonderful ad after another.
The streak stays  alive with this touching  spot that, once again, shows the company's  a step ahead of the  competition  when  it  comes to showing  the  usefulness of its products  and  adding  in that human element  that  draws people in.
(The use of Cat Power's rendition  of "Have Yourself  a  Merry  Little  Christmas" certainly bolsters that personal touch Apple is so well-known for adding to its commercials.)
<br>4) Coke  Zero Sweater Generator</b>
Interactive sites  are becoming  more popular each and  every day, and thus, it's no surprise that some well-known brands are jumping  on  board  with the marketing concept.  Take  Coca-Cola for instance.
With this Sweater  Generator, it's clear the soda-maker  certainly  gets  that holiday marketing doesn't need  to  focus on its product and  should be warm, inviting, and personable.
<br>5) Netflix "Fireplace for Your Home" Trailer
Think of  where Netflix was just a couple years ago, when it announced its ill-fated plans for a second service called Qwikster  (which led  to substantial backlash and  some poor PR).  Today, though,  it's a  whole different story.
In  addition to awesome  original programming (if  you're not  watching House of Cards, you should be), it's nailing every aspect  of its marketing. Want proof? Look  no further than  the  fake trailer below.<br>
<br>6) Topshop  Pinterest Contest
Conducting a social media contest is  a premier way  to draw visitors to your accounts on Facebook and Pinterest.  One company that  seems to have hit the mark with its own contest is  the clothing retailer Topshop.
With a contest like  the one the  company created around its #DearTopshop  hashtag, in which users can win various  prizes by pinning Topshop  items to their boards,  brands  can secure not  only hefty amounts  of traffic to their  social sites, but also garner loyal followers and even customers.<br>
<br>7) John Lewis  Christmas Advertisement
Another  sentimental promo in  the  vein of Apple's aforementioned ad  comes from John Lewis and  harkens back to the days of the  old-school,  animated Christmas specials (A Charlie Brown Christmas, The  Velveteen  Rabbit,  etc.).
The retailer  certainly worked some magic with  this spot, which has  generated some  considerable (and warranted) buzz. And once again, here's another promo using music to perfection — this time, it's Lily  Allen with a  lighter version of Keane's "Somewhere Only We Know." Well done, John Lewis  marketers. Well done.<br>
<br>8) Uncommon Goods
Though not as "sexy" as minute-long commercials, interactive sites, or  social contests, good-ol' email  marketing is still a more-than-viable  option  for marketers around the holidays. Uncommon Goods understood this, as evidenced by this appealing email below (which actually displays as an animated GIF in your  inbox).
It's not only clear  and  concise in its promotional copy, but the brand also effectively  relays the benefits of shopping  with the company with  its "urgency" angle: 'We offer quick shipping,  just in time for the 25th.'  Plus, the animated GIF shows you when you can place your order  to receive your gifts in time for  Christmas.

Call us: <a style="font-weight: bold;  font-size:125%;" href="tel:(888) 369-2751">(888) 369-2751</a>. 

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